As we age we start loosing the muscle tone that sustains our nice firm, wrinkle free skin. By the age of forty-five, the higher cheek muscles may lengthen by as much as half an inch, pulling the skin over the cheeks downward to develop chubby little pouches by the corners of the mouth (called jowls). The external corners of the upper eyelids start to hang down over the lower ones. The excessively stretched out skin around the eyes creates a heavy lidded look with numerous lines and folds. Pouches accumulate below the eyes. As you reach your mid fifties the upper cheek muscles will have expanded by at least three quarters of an inch, forming creases around the ears, mouth and jaw line. Neck muscles will have also lost their tone and become slack and start to form neck rolls or cords which is the beginning of the all too recognizable "turkey neck" of old age. Baggy, stretched skin sags toward the front part of the neck.

This aging process happens so little by little you hardly even notice. Over time as we age, because the underlying muscles become elastic they are unable to support the skin tissue attached to them. As a result the skin loses it's ability to regenerate new tissue and its ability to moisturize itself. An onset of mal effects are brought on such as; fluid buildup, wrinkles, and sagging skin, among others.

Using mild electro pulse therapy or electrical stimulation (The Rubymate Bio-Lift Rejuvenation), facial muscles feel and look firmer, and the appearance of wrinkles are reduced. It also helps to improve the tone and all the features of your face such as your eyes, cheeks, mouth, chin and skin.

You get a tiny ‘face lift’ after each treatment or facial work out. You not only will see and feel the difference immediately, but so will everyone else!.

What is a Rubymate Bio-Lift Rejuvenation?

The Rubymate Bio-Lift Rejuvenation technology uses a variety of frequencies to stimulate cells and re-educate muscles. Through universal healing frequencies it tones muscles, reduce fluid retention, as well as softens wrinkles. It is non-invasive and non-abrasive. There are precise techniques that are used to raise, tighten and tone the muscles, which also creates elasticity in the tissue keeping the skin’s metabolism healthy and something to hang on to.

A persons age and current condition will determine the number of treatments that are needed when they first begin. The anti-aging prescription that is generally recommended is for the client to come in for an initial series of two or three treatments a week for five to six weeks as you would when working with a personal trainer or starting any exercise regime. This will re-tone the muscles and rejuvenate the skin. A maintenance treatment of once every month for maintenance is suggested after the initial series, to keep the muscles tight and healthy. This is an incredible preventative treatment as well as a corrective treatment.

Weather a person chooses to have surgery or not is an individual choice and surgery has it’s place, But with a surgical face lift, the muscles and skin are cut and stretched causing scares and scar tissue. Within a few years after a surgical lift, muscles and skin will again begin to sag. The Bio-Lift can be used to improve or maintain many surgical procedures, as well as diminish scar tissue, providing that the area has completely healed. And with or with out surgery you would want to promote healthy skin and muscle fitness for your face in the same way that you would want to keep your body fit and healthy for life. I know I do.

 Benefits of the Rubymate Bio-Lift

Softens Wrinkles
Tones And Firms The Muscles
Rejuvenates The Skin
Stimulate Skin Cells
Re-Educates The Muscles
Keeps Skin Healthy

While Whole Body Vibration may seem like a modern technological innovation, the first implementation of vibration to improve human function and healing dates back many centuries.
In the year 2000 this amazing phenomenon was introduced to Europe, and has revolutionised the health, wellness and aesthetic industries with its far-reaching applications.
As a time-efficient, results-driven workout method, the Power Plate^® machine has quickly won a loyal following of celebrities around the world.  Super models like Elle MacPherson, Claudia Schiffer, Heidi Klum, Rachel Weitz, Hilary Swank and Courtney Cox all love using Power Plate machines.
The applications and benefits of Power Plate therapy are many, and using a Power Plate machine regularly can also assist with anti-ageing and rejuvenation with hormone release, increased strength and toning, increased fat loss and improved body composition, and reduction in  celullite.
Research has shown that Power Plate training has a positive effect on the endocrine system.  With aging, everything about us slows down, including the hormonal system.  Power Plate training can affect hormone production, with an increase in hGH, Testosterone, and Serotonin, and a reduction in cortisol.
Every cell in the body has human Growth hormone Receptors and is involved in many physiological processes. An increase in hGH is associated with improved body composition; fat reduction – especially around the lower abdomen and trunk; lean body mass increase; connective tissue condition; and a younger looking skin with fewer wrinkles.
Testosterone works with human Growth Hormone to build lean muscle mass which gives us the capacity to raise the metabolism and burn more fat.
Increasing the hormone serotonin creates feelings of wellbeing and is our natural “happy” hormone.  Raising serotonin levels also has an effect on reducing pain and increasing energy levels.
Cortisol is known as a catabolic hormone, so high levels of cortisol reduce lean muscle. The less lean muscle we have the harder it is to burn fat.  Cortisol is linked with stress, and high levels over long periods of time is very aging for the body.  Research has shown that regular training on the Power Plate can significantly reduce the negative effects of Cortisol in the body
These endocrine responses from whole body vibration training promote balance in the autonomic nervous system, and beneficially impact growth, recovery and regeneration. 
There are many other positive effects of Power Plate training. As we all knowcirculation is critical for health and wellness. Research shows that vibration training improves circulation through the enhanced activation of alternating muscle contraction and relaxation. The vibration created by the Power Plate causes enhanced capillary action for nutrient delivery right through the body, including to joints, ligaments, cartilage and skin.
Although you rarely hear about exercising your face, there’s a surprising amount of information about facial exercising, or “facial fitness”. It makes perfect sense, of course, and many testify to the power of exercising their facial muscles to keep their face toned and youthful. Facial muscles will naturally begin to lose elasticity and flexibility with age, due to lack of use, which leads to a droopy appearance. By regularly exercising your various facial muscles, you can ensure they remain firm, which will support your skin and prevent sagging.  Facial muscles can also be stimulated by the tonic vibration reflex induced by Power Plate.  This action, together with factors like increased growth hormone, causes a strengthening and tautening of the facial muscles, and can result in your skin’s looking vibrant and healthy and your enjoying a radical reduction in your ageing rate.
Women are constantly researching new ways to banish cellulite. The action of Power Plate increases circulation and lymphatic drainage, thus removing toxins more effectively.  The positive benefits it creates on the endocrine system also help to dramatically improve the health and appearance of skin, connective tissues and reduce fat stores. Combine the actions of Power Plate with treatments like body wraps, endermologie and lipolysis treatments, and their results received will be accelerated.
Weight management programmes are the top goal category of many salon customers. Power Plate provides the most effective and efficient tool in supporting weight loss and boosting metabolism. We have already learned that Power Plate reduces cortisol, the stress hormone, a known culprit in the storage of abdominal fat and the deterioration of lean muscle. By utilising the strength application of the Power Plate, more muscle fibres are recruited and therefore the fat burning metabolic potential of the body is sparked.
Chances are your salon already has a range of anti-ageing skin care products, with high levels of Vitamin A and other ingredients , that help prevent ageing of the skin, as well as aid restoration from existing photo-ageing damage, to a more youthful appearance.  You may also carry a range of supplementation,  providing the correct ingredients to promote cell repair and new cell growth.
Power Plate can add to this equation to optimise clients’ success in maintaining a more youthful appearance. We can apply this within the beauty industry through chanelling these effects on the body, and incorporate treatments that rejuvenate the body, target cellulite, invoke relaxation and wellbeing and improve circulation and lymphatic drainage.
The Power Plate My7 model has a built in personal trainer with video coaching, making it the perfect business partner to fast forward the aesthetic results of clients.  Without any additional overhead in wages, the My7 can quickly pay its way.  A dozen clients with 12 week packages is all you need to break even in 3 months, increase foot traffic and push up client retention rates.

POWER PLATE AND ANTI-AGEING AESTHETICS
Power Plate Information Click HERE

Power Plate Training Click HERE
Power Plate in the Media Click HERE
Power Plate Frequently Asked Questions Click HERE
Power Plate Video Click HERE

It is an undeniable fact that the beauty industry and medical research are becoming more and more intertwined. Whether it is procedures, equipment, understanding of cellular biology, ingredients or the effects of lifestyle choices many of the medical insights we hear about today are closely followed by a skin care modality of some kind tomorrow.

The problem with much of this latest “cutting edge” science is that there are often very few comprehensive research papers in which to draw conclusions from about the efficacy of new ingredients, practices or technology. However so exciting are the initial indicators that skin care companies are eager to include new “wonder” ingredients in the never ending search for the ultimate anti-ageing result. More often than not this initial interest is verified and becomes an integral part of the ingredients list we now have in our skin care ranges throughout the world. Some classic examples were the inclusion of Glycolic Acid or Stem Cells, super antioxidants such as Idebenone, peptides like Matryxyl or even the topical use of Retinols. At the time of their introduction to the beauty industry these ingredients were very different from the traditional aromatherapy, plant extract or marine algae ingredients the industry had grown up with.

Thus is the case of an exciting new ingredient Teprenone. Teprenone aka geranylgeranylacetone is a natural plant extract that has traditionally been used as a heat shock protein inducer that provides cells with a resilience and protection from inflammation, free radicals and damage to DNA. Traditionally it has been used to combat the effects of stomach ulcers, colon cancers and ovarian cancer. More recently it has been linked as a cosmetic application to the growing medical interest in inhibiting the shortening of telomeres.

Telomeres are a long nucleotide sequence that terminates the chromosome. These stretches of DNA at the end of chromosomes are a bit like the plastic tips of shoelaces protecting the DNA from damage similar to fraying. Although telomere biology is a relatively new science, research has been ongoing since 1938 and in 1984 a group of scientists from Harvard University were awarded a Nobel Prize in Medicine for their research into the effects of telomere shortening.

Basically, during normal ageing, every time our cells divide these telomeres shorten.  Human cells can only replicate themselves a limited number of times (The Hayflick Limit). This gradual loss of telomeric DNA results in cellular senescence meaning the gradual loss gets to a point where they can no longer hold the chromosomes intact and the cell dies. As telomeres shorten the cell doesn’t function as well as it should and this will detrimentally affect whatever area those cells are in the body including the skin. By slowing down the shortening of these telomeres we can extend the life of the cell and achieve the effect of slowing down the ageing process.

Because telomeres are present in every cell of the body, topical application of telomere protection on the skin will result in extended life of skin cells. Researchers already know that an enzyme called telomerase protects cells from degradation. So the secret is to find ingredients that can boost the body’s production of telomerase.

In 2000, the Geron Corporation published a study that suggested that telomerase based therapies could be used in the prevention and possible reversal of the ageing process in human skin cells.

The cosmetics world has already begun introducing telomere affecting ingredients attempting to stabilize telomeres through the use of these ingredients in topically applied creams and serums. Teprenone is one of these new ingredients scientists and product formulators are excited about as a compound that can actively limit oxidative stress in your cells and protect your DNA by helping your skin produce telermerase that protects cells against oxidative damage. In 2006 a patent was permitted for Teprenone as a cosmetic composition to stimulate or promote the mechanisms of DNA protection and / or repair during cell mitosis. Basically protecting the telomeres of the skin’s chromosomes.

Whilst this is new science and there is still to be substantial research into the claims ingredients such as Teprenone make, just like many of our now accepted ingredients Teprenone might well be one of the most important new ingredients available in the search for true anti-ageing formulas. Already some of the most advanced skin care ranges available to salons are including this exciting new ingredient into their products. Look for it when you are next choosing a range for your clinic, spa or salon.